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Vignan University, Andhra Pradesh

Online Program

Bachelor of Business Administration | BBA in Marketing Management

INR 17,500 per Semester

NAAC Grade

NAAC Graded A+

UGC Approval

UGC Approved

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BBA in Marketing Management from Vignan University

Vignan University is offering an affordable BBA program in Marketing Management. For any organization, marketing is a critical factor for its success. It is the most influential part of the organization. Also, marketing requires skills and strategies that help the organization find its place in a market. With this course, students will thoroughly understand the fundamentals of marketing. Furthermore, students will be able to learn how to plan, implement, and monitor various marketing strategies. This course is a complete package for students covering theory and practical marketing elements. In this course, students will learn various topics such as Integrated Market Comm, Social Media Marketing, Marketing Analytics, and more. Moreover, the course includes important subjects like Strategic Management, Entrepreneurship Development, Organizational Behavior, Marketing Management, Business Finance, Human Resources, Management, Operations Management, and Direct Taxation. Lastly, India is the most rapidly developing economy, even in 2023, and as a result, the need for marketing students for Indian businesses and start-ups has grown significantly. (Source - The Times of India). So, completing BBA in Marketing management can be a great way to start a successful career.

The BBA degree program from Vignan University in Marketing Management is ideal for students who-

  1. Aspire to become a marketing professional.
  2. Students who want to gain knowledge and an understanding of the marketing process.
  3. Students who wish to gain skills in customer behaviour.

About Vignan University

Vignan University is a renowned university in India. Also, the National Assessment and Accreditation Council (NAAC) has given the university an 'A+' grade. Furthermore, University Grants Commission (UGC) and the All India Council for Technical Education (AICTE) have approved its online programs. It is one of the top 100 universities in India listed in the National Institutional Ranking Framework (NIRF). Furthermore, All these approvals testify to the quality of the BBA Marketing Management program offered by Vignan University.

Admission Process

For admission to BBA Marketing Management from Vignan University, the student must have completed their schooling with the recognized board of education. Students must have 50% overall marks or a 5.2 CGPA in any stream. The ST and SC students can apply with a minimum of 45% marks or a 4.7 CGPA.

Career Options after BBA in Marketing Management From Vignan University

  • Advertising Executive
  • Sales Executive
  • Marketing Executive
  • Market Research Analyst
  • Business Development Executive
  • Marketing Associate
And many more. Lastly, Vignan University's online BBA has many more specializations; you can check all Vignan University courses here. Also, if you wish to check other Marketing Management BBA programs, please click here.

Approvals and Accreditation


UGC Approved


NAAC Graded A+


WES International Approval


Ranked as 95th best university in country.

Course Details

University Name

Vignan University, Andhra Pradesh

Course Name

Bachelor of Business Administration | BBA in Marketing Management

Education Mode

Online Program

Per Semester Fees

INR 17,500 per Semester

Total Fees

INR 1,05,000


All the Intermediate (+2) candidates (Regular/Distance/Vocational) with a minimum of 50% of marks or 5.2 CGPA in any discipline or equivalent are eligible to apply.

In the case of SC/ST graduates with a minimum of 45% of marks or 4.7 CGPA in any discipline or equivalent are eligible to apply.

Loan Facility


Industry Ready

Specializations Available
  • Finance Management
  • Human Resource Management
  • Marketing Management
Ratings and Reviews

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University Placement Records

According to the official NIRF report 2022-

Vignan University Guntur placement rate for MBA was recorded at 92% As per the official website, Vignan University Guntur received more than 1,850 placement offers for 1,314 students. The average salary package for Vignan University MBA both stood at INR 4.60 LPA.

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