DY Patil University Pune is a UGC approved and NAAC graded A++ University.
DY Patil University Pune is a NAAC A++ graded university. Offers MBA Marketing in online mode.

DY Patil University, Pune (DPU)

Online Program

Master of Business Administration | MBA in Digital Marketing

INR 35,000 (1/2 Sem), 30,000 (3/4 Sem)

NAAC Grade

NAAC Graded A++

UGC Approval

UGC Approved

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Online MBA Digital Marketing from DY Patil University (DPU) Pune

An Online MBA in Digital Marketing from DY Patil University (DPU), Pune

An online MBA in Digital Marketing Management from DY Patil University (DPU), Pune, is a two-year post-graduate program. DY Patil University (DPU), Pune, guides the students towards this course to become an asset in this field. An online MBA in Digital Marketing focuses on spreading the business through an online mode. The increase in technology increases the demand for this field. Furthermore, it has helped many companies to increase their business digitally. Moreover, the demand for digital marketing managers is also increasing. An online MBA in Digital Marketing from DY Patil University (DPU), Pune, will give you the potential to become an asset to the business field. Digital communication is an important aspect of Digital Marketing. They work on social platforms like advertisements and emails through various websites and social media platforms. All these platforms are active and help in boosting the engagement of business with the help of your screen. Additionally, they provide support and a focus on providing the most relevant information to the students An online MBA in Digital Marketing from DY Patil University (DPU), Pune, helps students gain education comfortably and easily. Furthermore, this online program not only guides you with professional help and expertise. But it also prepares you well for upcoming opportunities in this field. Career aspects of this program are Market Research Analyst, Media Planner, etc. An online MBA in Digital Marketing offers one a platform to maximize their varied skillset. Individuals can develop essential skills in Strategic thinking, data analysis, and critical thinking after completing an online MBA in Digital Marketing from DY Patil University (DPU), Pune. Also, it helps you learn about various techniques in sales and marketing like Data Analysis, Brand Management, etc. Furthermore, the course curriculum will help you understand trending market strategies and technologies in this field. 

An Online MBA in Digital Marketing from DY Patil University (DPU), Pune, is for students who-

  • Want to become Market Research Analysts- students interested in the Market Research Analyst field. One must have good communication skills, verbal as well as written.  
  • Have good research skills. 
  • Understand the Market and implement ideas and marketing strategies to make their business profitable. 
  • Have proficiency with computers.
  • Have the ability to plan strategically. 
  • Have the fundamentals of budgeting and management of an account
  • Can make a good relationship between client and manager
  • Have a good understanding of the digital Market and the target audience.
All the skills can be managed and improved through this program from anywhere in the world. The online MBA program in Digital Marketing from DY Patil University (DPU), Pune, will help you enhance all the required skills. The MBA online program in Digital Marketing provides learning opportunities to students who cannot attend regular classes. Moreover, this field of virtual classes is beneficial because it keeps you connected to the faculties and helps clear your doubts with skilled instructors. They also include practical workshops, video conferences, and presentations in their curriculum.

About DY Patil University (DPU), Pune

DY Patil University (DPU), Pune, has a NAAC grade of A++. Along with the approval of UGC-DEB, in addition to the. The NIRF-National Institute of Ranking Framework has ranked DY Patil University (DPU), Pune, at 41st in India. Besides the specialization in MBA in Digital Marketing from DY Patil University (DPU), Pune, there are other programs like Operations Management, FinTech Management, International Business Management, etc. 

Admission Process of an Online MBA in Digital Marketing From DY Patil University, (DPU), Pune

The eligibility criteria of DY Patil University (DPU), Pune, are the candidate applying should have a graduation degree from a recognized discipline. Additionally, the graduate must score 45% under the category. Also, for the general category, the minimum score is 50%. 

Career options after an Online MBA in Digital Marketing From DY Patil University (DPU), Pune

Eventually, the expanded population plays a vital role in making this field a better place to seek a career. An online MBA in Digital Marketing provides a good future to all those students who want expertise in the program.  India economy of touch 6.1-6.2% by the end of this FY22-23(Source: The Economic Times). Therefore, individuals will have new job opportunities in various sectors. Hence, here are some careers opportunities that one can choose from:

Advertising Manager

The advertising Manager is responsible for the creation processes, leadership initiative, and progress regarding the advertisement campaigns of the company. They also ensure the development of marketing strategies, manage budgets, coordinate advertisement campaigns, and evaluate the campaign progress. 

Event Manager

The Event Manager is responsible for planning, organizing, and executing conferences and events that could lead to plausible business ventures and outreach. Moreover, Event Managers work closely with clients to understand the demands and requirements in the Market. Their role includes budgeting, logistics, on-site management, and heavy marketing.

Marketing Executive

The Marketing Executive is responsible for implementing marketing strategies proposed by the team. Moreover, they mainly enforce propositions made by advertising managers and creative directors. 

Public Relations Manager (PR)

The PR mainly focuses on developing communication strategies and helps the company maintain a positive image. Further, their work entails developing PR strategies, managing media relations, crisis management, and evaluating campaign performance.

Marketing Communication Manager

Marketing Communication Manager works with digital marketing specialists, graphic designers, and marketing professionals. As the job title suggests, the purpose of a Marketing Communication Manager is effectively communicate marketing strategies and campaigns to the required professionals. 

Marketing Manager

They are associated with implementing marketing strategies placed forth by a company. Moreover, they help with achieving the organizational objectives of the company.

Brand Manager

The Brand Manager maintains the brand and its overall image and attracts potential stakeholders and customers.  A few more career options include Corporate Sales Manager, Product Manager, Advertising Manager, Market Analyst, and Business Development Manager.  An online MBA degree offers high chances of job placements. Further, this degree provides a good start for business management and analytics. An online MBA is a must degree to understand the basics of business management principles. Lastly, if you are interested in an online MBA in Digital Marketing, DY Patil University (DPU), Pune, maybe the university you’ve been looking for. 

Approvals and Accreditation


UGC Approved


NAAC Graded A++


WES International Approval


NIRF Ranking (2022) - DY Patil University, Pune ranked 41st in the NIRF Overall Category 2022

Course Details

University Name

DY Patil University, Pune (DPU)

Course Name

Master of Business Administration | MBA in Digital Marketing

Education Mode

Online Program

Per Semester Fees

INR 35,000 (1/2 Sem), 30,000 (3/4 Sem)

Total Fees

INR 1,30,000


  • Graduate in any discipline, from a recognized University
  • Min 50% for regular and 45% for category students

Loan Facility


Industry Ready

Specializations Available
  • Marketing Management
  • Human Resource Management
  • Finance Management
  • IT Management
  • Project Management
  • Operations Management
  • Hospital Administration and Healthcare Management
  • International Business Management
  • Fintech
  • Business Analytics
  • Artificial Intelligence & Machine Learning
  • Logistics, Material & Supply Chain Management
  • Block Chain Management
  • Digital Marketing
  • Agri Business Management
Ratings and Reviews

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University Placement Records

Total of 120 students were placed during placement 2022 Highest package offered during 2022 – INR 10 LPA

Sample Certificate
DY Patil University, Pune is a UGC Approved and NAAC Graded A++




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